Discover & Define
We believe in creating with a clear understanding of what we’re trying to achieve. Not just what we’re trying to make, but what the core objectives of that thing are: Drive sales? Engage more users? Raise brand value? Remove friction in onboarding?
That’s where we start.
Then we dig in to understand the realities on the ground. Sometimes you already know the root causes of customer pain points, sluggish ecommerce sales, and low brand awareness; sometimes you don’t. We’re equipped to help you in either case. We’ll run discovery sessions to learn what you know or conduct audits and research to uncover what we all need to know. We’ll work with you upfront to determine the right approach for your needs.
We take this learning and insight and feed it back into the creative and technical decisions we make from here on out. This is how we set a strong strategic foundation and shared vision for our work, and provide a clear roadmap for you and your organization about what to expect from our work.